Operations & technology

If you are a business practitioner — or own a smartphone — you likely understand the battle marketers, content creators and digital platforms wage over your attention. You are also perhaps conscious of the toll this competition takes on your attention span and mental well-being. How can we change this toxic “attention economy” for the better?

Trends and predictions for the AI world. The importance of careful communication. Groundbreaking research using neuroscience to predict human choices. Employee disengagement and what to do about it. The importance of generalists in a tech-driven working world. Darden Ideas to Action insights draw from faculty expertise, books, research and cases.

The proliferation of AI has given rise to fear of job replacement across many industries, including entertainment. The WGA and SAG-AFTRA went on strike, including in their demands protection from the use of AI by studios. Is this a real or perceived threat, and what is the potential impact on the consumer experience?

Leverage the potential of artificial intelligence, the value of first-party data and the power of stickers: Darden Professor Raj Venkatesan discusses the importance of personalization and data-driven marketing — and offers his blueprint to navigating the marketing revolution.

We are in a new era — the Era of Smart Technology — that is going to transform how we live, how we work and how we educate people. Our current education system was built upon principles necessary for the industrial age, and that age is over. This is an existential societal issue, and this new era will require a different type of public education.

Many challenges in the world could best be addressed if anticipated. Lucky for us these days, Prediction = Machine Learning + Data. Lucky because we’re in a gold rush of data, and our machines can learn with it. Ultimately, across the operations that define a functional society, predictions drive how organizations treat and serve an individual.

Remote work comes with emotional, societal and environmental benefits. Employees aren't tied to city centers with high costs of living, and reduced travel will lower greenhouse gas emissions. There are also benefits to firms, with research suggesting that remote workers are more productive. Yet challenges exist. How do we navigate this new normal?

What place do AI, blockchain and the metaverse hold in the future of business? Where does one start to answer such a huge question? Professors Tim Laseter and Dennie Kim offer framing to help forward-thinking business leaders navigate the digital assets of the present and future.

Digital technologies have evolved from efficient, convenient tools to be the driving force behind a paradigm shift in competition. Strategy expert Mike Lenox discusses five changes in the landscape business leaders are wise to keep in mind.

When disaster occurs in conflict-prone regions, the main objective is to create a safe space for the people in the region, usually by evacuating them. When a country is completely cut off, all basic infrastructure and services within the country are down, there is an outbreak of disease, and the government is run over, how do you reach them?