Topic

Strategy

The Power of One: East Meets West in Strategy

Competition is defined by the relationship between its constituent parts: action and response. The two are as interdependent as day and night; they exist within the context of one another, together creating one totality.

Lights, camera, Lego: How an ‘active play’ giant took a chance on Hollywood

Darden Professor Ming-Jer Chen discusses the considerations that went into the partnership between LEGO and Warner Brothers in the making of The LEGO Movie.

Use Strategic Buckets: How to Succeed at Innovation

How does a big company make good decisions to launch new products that might fatten up the bottom line and keep it innovative and growing? Find out now.

The Innovation Dream Team: Opposites Succeed

The crux of design thinking is that it embraces both creativity and analytical thinking to solve problems; two sides of the design thinking coin, both are essential to the design thinking process.

Eastern Philosophies, Western Strategies: Strategic Intuition

To thrive in a global economy, managers need to be aware not only of linear analytics and Western economics, but also aspects of Eastern philosophy, like letting go of desire and control — perhaps unexpected lessons at a business school.

Designing for Growth: 5 Keys to Innovation

Even large bureaucracies like the Veterans Administration and IBM now use design thinking principals to explore the experiences of key stakeholders searching for insights into better client service.

Strategy Beyond Markets: The Intersection of Business, Public Policy and Ethics

From government regulators and environmental activists to human rights watchdog organizations and other special interest groups — “nonmarket” forces have proliferated in recent years, creating a need for companies to develop a careful, more proactive approach to such external factors and pressures.

Beyond Competitive Dynamics: From ‘Winner Take All’ to ‘Lifting All Boats’

Professor Ming-Jer Chen says in a world in which globalization and technology are rapidly recoding the very DNA of business, its time for profound reexamination of the meaning, parameters and aims of competition.

Runaway success of ‘Hamilton’ shows the power of creating buzz on social media

Before Lin-Manuel Miranda and his hit show Hamilton were on Broadway, he was working to create buzz, connecting with the public through an active social media presence, particularly on Twitter. His savvy use of social media serves as a case in point in how to engage multiple audiences.