Ideas to Action

Search

Quick Fixes: Speedier Service in the Emergency Department

Visitors to hospital Emergency Rooms wait, on average, more than two hours—some even leave without treatment because of the time. New research by Darden Professor Ozlem Yildiz shows how hospitals can be incentivized to make the process more time efficient.

The Smithfield Acquisition: ShuangHui Buys the Whole Hog

Famous for producing pork products, Smithfield Foods had a history of aggressive growth. But when that growth stalled for a matter of years, it was time to consider acquisition by ShuangHui International. This case in point discusses the pros and cons and strategic considerations that went into the international deal.

Mission-Focused and Market-Driven: Sustainable Health Care in Haiti

Haiti is one of the lowest income nations worldwide. Though the government provides many public health care clinics, they’re under-resourced. One public-private partnership is working to deliver sustainable primary care to low-income families through a social enterprise model.

G. Paul Matherne

As a faculty member at both the UVA School of Medicine and the Darden School of Business, Matherne is an expert in both the health care and nonprofit sectors.

The Mathematics Behind Exploding Offers

The “exploding offer,” a job offer with a near-term expiration date, is a technique some hiring managers use to increase the likelihood of acceptance. But does it do what it’s designed to, and under what conditions? New research answers these questions based on game theory and mathematical modeling.

Sasa Zorc

A member of the Quantitative Analysis faculty, Zorc studies incentives in multi-agent systems, such as health care and decentralized matching markets, using search and contract theories, mechanism design and data-driven simulations.

Under the Influence: Influencer Marketing

Influencer marketing is a key way to engage potential customers, build loyalty and drive a message to a larger market in an organic way. Darden marketing experts provide insights for aspiring influencers and marketers eager to analyze their effect.

Strategic Marketing

A major driver of growth, marketing is a powerful business function. To help practitioners build effective marketing strategies in a dynamic marketplace, Darden experts explore important elements of this multifaceted area, including consumer psychology, customer relationship management, strategy, behavioral economics, marketing metrics and brand.

Executive Summary: Avoiding the 7 Deadly Sins of Analytic Writing

It is not enough to be correct; to be an effective professional, convincing others of your thinking is an essential skill. Darden Professor Marc Lipson details how to communicate clearly and persuasively, avoiding common pitfalls.

How Not to Kill Your Innovation: Avoiding 3 Pitfalls of New Product Development

Most new ideas never evolve into profitable innovations. Darden Professor Raul Chao spells out an iterative process for increasing the odds of market success and shares insights on avoiding three all-too-common pitfalls.