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6 Ways Business Leaders Should Prepare for 2022 and Beyond

University of Virginia Darden School of Business faculty share ways in which business leaders should prepare for 2022.

Design Thinking vs. Cognitive Biases: 10 Biases for Innovation to Overcome

Professor Jeanne Liedtka calls out 10 specific biases that cause especially serious problems for innovators. Design Thinking’s ability to fight these common biases accounts for its ability to help us test our ideas successfully.

Promoting Globalized Innovation, BIT by BIT

Solutions to many challenging problems, such as the COVID-19 pandemic and climate change, require technological coordination and collaboration at the global level. Professor Ting Xu’s latest research identifies bilateral investment treaties (BITs) as a useful policy lever to promote the globalization of innovation.

Pivoting in a Pandemic: From Diapers to Mask Production in China

With the world on the brink of pandemic, a business was asked to make masks. How should it balance an ethical imperative against the risks of entering a new market? And what direction should it take when the crisis receded? Public-private partnerships can combine the strengths of diverse entities, driving rich, broadly beneficial results.

The Importance of Courage

Courage: the lynchpin of leadership. It’s also the key to solving problems, innovating, pursuing opportunities and safeguarding the welfare of others. In a new book — and this Darden Ideas to Action series — Professor Jim Detert discusses courage as a skill that can be learned and developed.

Giving Voice to Values: Pragmatism and Practice

How to address ethical dilemmas effectively: The Giving Voice to Values (GVV) approach helps individuals recognize and act on their values in the face of conflict — more than theory, it’s about practicality. In a new book edited by GVV pioneer Mary Gentile, experts Ed Freeman and Brian Moriarty discuss GVV and the pragmatic philosophy of John Dewey

The Stakeholder Podcast: Vital Farms and Stakeholder-Centered Capitalism

Russell Diez-Canseco, CEO of Vital Farms, a partner company of Conscious Capitalism Inc and Alexander McCobin, CEO of Conscious Capitalism Inc., tell Professor Freeman what changed their minds from “shareholder value maximizers” and led them to become two of the most outspoken advocates for stakeholder-centered capitalism.

AI Powered Marketing: A 5-Stage Path to Success

In an AI-powered economy, characterized by sweeping technological advancements and fast-changing customer preferences, brands face a complex challenge. To survive, they need to build AI and machine learning into their marketing toolkits. Professor Rajkumar Venkatesan’s AI Marketing Canvas can help guide them through that that process.

A Silver Lining: 5 Advantages of Working Virtually

Remote work has its challenges. And research shows that we tend to focus on what we are losing in the midst of change. But as we see the picture of the new take shape, we can positively and proactively see benefits to our situations. Here, experts discuss five advantages of remote work, which we can embrace if we move with intention.