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What does a formerly popular NBA franchise do when it sees a sheer drop in attendance and more than half its luxury suites go empty? It employs this technique to determine how much fans value different perks … and refills the arena with a strategic and inexpensive promotion.

“Micromanagement” can have negative connotations. Employees may see it as controlling and demotivating, and superiors may see those accused of it as lacking strategic vision. But whether these detail-oriented behaviors are negative or positive actually depends on context.

What is socially responsible investing? Is its increasing momentum sustainable? And are international commitments to ESG practices making an impact? Darden Professors Mary Margaret Frank and Pedro Matos discuss issues related to this popular phenomenon.

We may be proud of our own interests as well-rounded and complex, but when it comes to others, we’re quick to assume a narrow spectrum of tastes. Professor Tami Kim explains why this matters in a range of situations, whether companies are marketing to consumers or physicians are consulting on life-or-death matters.

How successful firms use data: Car insurance comparison site Compare.com drove completion rates thanks to its analysis of customer behavior and web traffic. It serves as a case in point on the five key traits of organizations with exceptional cultures of experimentation.

Legislation on “opportunity zones” is intended to encourage investment in economically distressed communities by providing significant tax incentives to investors. Professor Mary Margaret Frank and alumnus Ben Cullop (MBA ’11) explain how this new program works and what its repercussions may be.

The rise of artificial intelligence is rapidly shaping what the future will look like. Darden Professor Anton Korinek discusses the implications of humans and machines sharing resources and contributing to the economy.

When we unconsciously want to justify self-interested choices, we may rationalize with “moral disengagement.” Darden Professors Jim Detert and Sean Martin have studied eight common verbal cues that may indicate we’re disengaging.

An expert in leadership, social class and ethics, Martin’s research addresses how organizational and societal contexts impart values and beliefs onto leaders and followers, and how those values influence their behaviors and experiences.